Health Insurance App: Concept Exploration

Company: Elevance Health // Role: Senior UX Designer

A “blue sky” concept exploring a more approachable, member-friendly health insurance app experience. The design focused on creating a brighter, more welcoming visual language while prioritizing the information members need most. The home screen surfaces the member ID card—a frequently accessed feature in the existing app—alongside items needing attention, upcoming action items, and shortcuts to key areas. The concepts also explore light and dark modes, demonstrating how the visual experience could adapt to member preferences.